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PUKKA celebrates 55 years with nationwide search for the UKís ultimate pie fan!

Those who live for pie-shaped happiness can finally get some recognition for their dedication to the ultimate feel-good food.

Number one pie brand, Pukka Pies[1] , which celebrates its 55th birthday this year, is launching a nationwide search to find the UKís biggest pie fan on 20thAugust.

Those who are loud and proud about their pie dedication can apply via Pukkaís Facebook and Twitter pages until 31stAugust. Entrants will be asked to send either a picture or short video via comment, where they explain or show why they believe to be the ultimate pie fan.

The people of Pukka are on the hunt for anyone who is stuffed to the crust with personality Ė confident, down-to-earth and charismatic characters who can truly prove their love for pies. 

Four finalists will be selected and each awarded with a goody bag filled to the brim with must-have Pukka merchandise. It will be left up to the UK to decide who deserves to be crowned the UKís ultimate pie fan, via a social media poll.

Whether itís steak, chicken or veggie pies that take your fancy, Pukka Pies will be rewarding the biggest and boldest fan of the almighty pie with a yearís supply of Pukka Pies[2]and a true pie superfan experience: an exclusive tour of the renowned Pukka bakery, a tasting of the newest products in the Pukka range and a pie-making masterclass where they can cook up their dream recipe .

Lindsay Filmer, Head of Marketing at Pukka Pies says: "Celebrating 55 years isnít just about Pukka - itís about the people who love Pukka Pies. The search for the number one pie fan is one way we will be celebrating a shared love of pies with the nation during this exciting year.

"Weíre looking for those dedicated pie fans, who ooze personality and can truly prove their love for pies Ė whether they have treated themselves to a pie every Thursday for the past ten years, have a pie themed bedroom, or a pie inspired wedding, we want to see it all!Ē


[1] IRI 52 w/e 15/07/18

[2] The winner will receive 52 pie vouchers (the equivalent of 1 pie per week) valued at £1.65 each


Story By: PUKKA

Web Link: www.pukkapies.co.uk/

Date : 20-08-2018
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